WHAT WE DID
Client
STRATEGY MEETS CREATIVITY
Love the product
NAKIE’s puffy blankets are made for getting outside, so the content needed to feel the same way. I focused on capturing the product in a way that felt natural, fun and worth sharing rather than simply photographing the product.
THE IDEA BEHIND THE CONTENT
Show It. Don’t Just Sell It.
Instead of making the blanket the entire story, I wanted to show what it feels like to actually use it. The result was content that put the product into a real moment, relaxed, outdoors and a little unexpected.
THE VISION
Make them feel it!
The idea was to capture that feeling you get when you’re warm, comfortable and completely in the moment. Instead of making the blanket the hero of every shot, we let the people, the setting and the little moments tell the story.
Nova Scotia Outdoors
Natural locations that gave the content that cold-weather, get-outside feeling NAKIE is all about.
Real People. Real Moments.
Keeping the people relaxed and natural so the images felt like moments you’d actually want to be part of.
Photo + Social Content
A collection of images built to work across social, digital and brand storytelling, not just one hero shot.
Products
The blanket was always there, but the story was really about how it feels to use it.
THE MOMENTS IN BETWEEN
Final Project
From the road to the outdoors, from quiet moments to a little bit of fun —these are some of the frames that brought the idea to life.
BEHIND THE LENS
Beyond the frame
We believe the strongest ideas are built together. By understanding your vision and working side by side, we create visuals that tell your story with honesty and purpose.
Sony A7IV
Sony Prime 50mm f/1.4 GM
Sony Prime 85mm f/1.2 GM
Adobe Lightroom
Collaboration Tool
Operation System
